10 Years of Womance: A Decade of Passion, Audacity and YOU!
10 Years of Womance: A Decade of Passion, Audacity and YOU!
Ten years ago, we embarked on our Womance adventure with a healthy dose of madness, a ton of passion... and, let's face it, a pinch of naiveté! We had a vision, our heads full of dreams, but above all, we had the desire to create something real, for you. The path wasn't always easy, but thanks to your support, we learned, evolved and grew together. We built something solid, human and truly beautiful. Every step, every collection, every encounter—there's a little bit of you in there!
From the small basement apartment where it all began, to our boutiques across Quebec (including our famous pop-ups that allowed us to meet you in every corner of the province), every step has been an adventure. We put our hearts into it and asked ourselves a thousand questions (we still do!). Above all, it's your smiles and your feedback that have made Womance what it is today. To discover all the highlights of this decade, we invite you to take a look at our About page.
More than a brand, a community!
In 10 years, Womance has become much more than a brand. It's a true gathering place where all women can find items that make them feel beautiful and confident. Our clothes are designed for real life, to make it softer, more beautiful, simpler.
We are extremely proud to have been designing our own
clothes in-house since 2020. Our purchasing team, which has since expanded to
include in-house design, is so creative, always on the lookout for trends, and
genuinely interested in and attentive to your needs. For almost three years,
our team has been designing themed collections, which has become a signature
feature of Womance. They allow us to create unique worlds, push our creativity
even further, and become a benchmark in Quebec fashion.
Giving Back: A Womance Priority
Another element that is an integral part of our DNA is philanthropy. For us, building a business also means giving back to our community and using our platform to make a difference. Over the years, we have launched several initiatives, collaborations and campaigns to give back to various Quebec organizations and to promote several causes. These include Moisson Québec, Opération Enfant Soleil, Women at the Top, MIELS QC, Maison Zoé-Blais and the Food Banks of Quebec, just to name a few. Every initiative and every small gesture is guided by our desire to give back.
An unforgettable celebration!
We believed that this new chapter deserved to be celebrated in style, so we organized a variety of rotating festivities: fun pre-drops, surprise gifts, snacks and drinks for our store customers, as well as a huge social media contest! With the intention of spoiling our customers, without whom none of this would be possible, we organized a festive BBQ at our Quebec City store to celebrate with our community. Why a BBQ? To tie in with our Hot Grill Summer collection, which was released in stores that same day! It was a pleasure to eat, laugh and celebrate with you all weekend to commemorate this special occasion!
To top it all off, we even created exclusive pieces for this
special anniversary, so we can remember these incredible first 10 years with
you for a long time! 🎈
The adventure continues, with you!
The next 10 years, we hope, will be just as vibrant. We are striving for unique and distinguished collaborations, inspiring collections, quality time with our customers, and new innovative projects. We want to continue to evolve, reinvent ourselves, listen to your feedback, and inspire you. But above all, we want to stay close to you. Because this anniversary is also yours.
Thank you from the bottom of our hearts for your trust, your
unwavering support, and for being by our side since 2015. We can't wait to see
what the future holds, and we REALLY can't wait to experience it all with you! What
do you think? What excites you about Womance? We want to know everything: your
favourite memories, the Womance piece that follows you everywhere, your wishes
for the future... Leave us a little message in the comments! ✍🏼
⎯ Team Womance